MTN Ghana Launches Its eSIM Product

MTN Ghana today launched its electronic SIM (eSIM) today. The eSIM is now available to MTN customers including Prepaid, Post paid and corporate subscribers. The eSIM functions can be accessed digitally via the MyMTN App. Customers with already registered numbers with MTN will have their numbers upgraded to eSIM. An eSIM is a virtual SIM that is inbuilt in mobile and smart devices at the point of manufacture. Mobile users can switch between multiple mobile numbers on a single SIM device without switching out SIM cards. All new eSIM activations will come with a free 10GB one-off non-expiry data bundle. The introduction of eSIM is in line with MTN’s vision ‘to lead the delivery of a bold, new digital world to its customers’ and fulfil its Ambition 2025 objectives. In 2020, MTN Nigeria was testing its eSIM product in their market. Fast forward to 2022 and Ghana customers can now access that same product. Technovagh–
Ghana: SMEs Urged to Use MTN Ayoba Platform to Showcase Products

Small and Medium-scale Enterprises (SMEs) and start-ups have been urged to use the MTN Ayoba platform to showcase their businesses to the local and global market. Chief Executive Officer of Ayoba, Burak Akanci who made the call during an interaction with the media said SMEs could gain local and international traction through Ayoba. He said Ayoba was zero rated and individuals and businesses could access the platform and advertise their products free of charge. He said Ayoba currently had more than 15 million users across the global and about 2.5 million users in Ghana. MTN Ghana launched the social media platform in 2020 to allow digital consumers as well content creators to download and upload information for free of charge. Digital consumers could access fashion, sports, entertain-ment news, games and music free of charge. Mr Akanci said Ayoba was created to provide access to content and modern communi-cation tools to digital consumers for free. He said the platform was created with three pillars such as communication, content and micro application. On communication, Mr Akanci said the objective of the platform was to provide users opportunity to access voice and video calls. For content, he said the plat-form was created to allow people to have access to quality content and for content developers to upload their products on the platform free of charge. Mr Akanci said the third pillar of Ayoba, which is micro applica-tion was to provide opportunity for budding application devel-opers to upload their games and applications on the platform. Asked about the future of Ayoba, Mr Akanci said “We would like to see Ayoba in a way that every user finds satisfaction in using the platform. “We want to become a platform service providers find value and traction,” Mr Akanci said. He said 23 more languages were being introduced on the Ayoba platform to help more people to access the platform. The Ayoba CEO said to help SMEs and Start-Ups to build thriving businesses, Ayoba Ac-celerator programme had been introduced to build the capacity of owners of small businesses and start-ups. Chief Digital Officer of MTN Ghana, Dario Bianchi, said about 1000 agents had been recruited across the country to market the products in markets and other social places. He said the company was ad-vertising the products on digital channels to increase adoption. He said there are about 20 applications on Ayoba and half of the applications were devel-oped by Ghanaian Start-ups. Ghanaiantimes— For publication please kindly contact us on 0256336062 or Email apexnewsgh@gmail.com
MTN MoMo to become full business platform – CEO

The Chief Executive Officer of the Mobile Money for MTN, Mr. Shaibu Haruna, says the company is to transition its MoMo Services to a full business platform as part of broader ambition for 2025 strategy. He said solid services would be introduced in the coming years to advance customer experience as an evolving mobile financial tool. The CEO was speaking at an Awards and Dinner night to appreciate and reward 250 merchants and agents, who have held the brand on high from operational areas such as Cape Coast, Mankessim, Kasoa, Sekondi and Tarkwa. The top performing Vendors received Motor Bikes, Smart TVs, Laptops, and CCTV Cameras, with the overall best MoMo Agent for the South-West Business District took home Ghc50,000 electronic cash and motorbike. In 2009, MTN Ghana sets out to redefine the course of Ghana’s financial sector with the launch of MoMo and after 10 years of implementation, this e-financial mechanism had become a major bug in homes and the business community in general. The service has 11.3 million subscribers with 250,000 agents and 200,000 merchants across the country. Mr Haruna attributed the successes over the last decade to the critical contributions of merchants and agents. The Senior Manager for MTN South-West Business, Mr. Prince Nyarko said the event had always presented an opportunity to take stock of the year’s activities and reward the excellence and resilience of the vendors. He described the financial year as a difficult one with the introduction of e-levy as well as the challenges customers had with accessing their MoMo wallets during the sim barring exercise, adding, ” but our resilience as a people has enabled us to soldier on and today, we are here to celebrate our achievements and strategize for next year.” The top three awards were picked by Big Joe Ventures from Kasoa, who took home a plaque, motorbike and an electronic cash of 50,000, Rossey Venture, motorbike and an electronic cash of 20,000 and Peoples Investment a motorbike and an electronic cash of 10,000. Source: GNA
MTN Ghana Rewards Loyal Customers At ‘Glitz And Glam’ Y’ello Soiree

MTN Ghana has held its flagship ‘Y’ello Soiree’ after a 3-year break. The comeback edition themed ‘Glitz and Glam’, was held at the Kempinski Hotel Gold Coast City Accra. The Soiree is organized to celebrate and reward selected customers for their loyalty to the MTN Brand. The event also created the opportunity for management of MTN Ghana to interact and reconnect with these customers. A series of activities were organized to give customers the opportunity to win exciting gifts such as the latest versions of the iPhone and Samsung phones. 50 smart devices were won by customers at the event. In addition, four customers won all-expense paid tickets to watch the Ghana versus Uruguay match at the ongoing FIFA World Cup in Qatar.At the event, Chief Executive Officer of MTN Ghana, Selorm Adadevoh, expressed his gratitude to all customers for trusting the brand. “We feel privileged to have you, our customers, join us for this year’s Y’ello Soiree and to have this opportunity once again to spend time, share experiences and acknowledge you for your immense contributions to the growth of the business. We truly appreciate your time, support and loyalty over the past years,” he said. Mr. Adadevoh gave key updates on how the business is aiming to enhance its customer experience.. He said, ‘’We announced our new position symbolized by a brand refresh and a revised strategic vision, Ambition 2025. The key messaging in our brand refresh sets out to motivate all of us especially Africans and for that matter Ghanaians to take the needed steps to drive progress.” “We have also invested in 2022 USD220 million in robust infrastructure and technology ecosystems to create more value for our customers. A similar amount is planned for 2023. Indeed from 2021 to 2025, we have pledged to spend One billion dollars to improve and expand our network and this is a promise we intend to keep,” he concluded. Chief Customer Relations Officer at MTN Ghana, Jemima Kotei Walsh, said the soirée was an opportunity to meet customers and thank them for their loyalty to the brand. She said, “At MTN, we believe that the customer is at the centre of everything we do and that is why we always put them first. The future is always bright, and we look forward to more engagements.” Dignitaries including the South African High Commissioner to Ghana, Her Excellency Grace Jeanet Mason and MTN Executives graced the event while Ghanaian Afropop, RnB and Afrobeat songwriter and musician Camidoh, thrilled customers. Mrs. Jemima Kotei Walsh, Chief Customer Relations Officer presenting a smart device to a customer at the Y’ello Soiree Source: MTN Ghana For publication please kindly contact us on 0256336062 or Email apexnewsgh@gmail.com
MTN Ghana foundation wins four awards at sustainability and social impact (SSI) awards

MTN Ghana Foundation, the Corporate Social Investment arm of MTN Ghana has won four awards at the just ended Sustainability and Social Impact (SSI) awards night in Accra. The awards are: Best Company in SSI Project of the year (Socio-Economic), Best Company in Educational Sponsorship Project, Best Company in Economic Empowerment and Best Company in Employee Volunteerism Initiatives. The awards are in recognition for the Foundation’s contribution in delivering on high impact Corporate Social Initiatives and its focus on achieving inclusive growth and sustainable development. Commenting on the awards, the Senior Manager of MTN Ghana Foundation, Mr. Robert Kuzoe said, “The awards are a testament to the impact we are creating in communities across Ghana. This year marks the 15th anniversary of the MTN Ghana Foundation, and these awards set the tone for our anniversary celebrations”. “We dedicate the award to the Foundation Board, the management, the staff of MTN and the beneficiaries of our impactful projects. The Sustainability and Social Investment Awards is an initiative to create awareness about companies doing impactful community improvement projects. It also seeks to encourage companies, CSI/CSR Foundations, NGO’s, and other implementing agencies to deliver high impact CSI/CSR projects that align with Government’s focus on Sustainable Development Goals (SDG). The awards also adopt a multi-stakeholder approach that leads to excellent outcomes. This year’s awards were organized under the theme “Leading the Sustainability Transition Through Private-Public Partnerships and Collaboration”. Since its establishment in 2007, the MTN Ghana Foundation has invested USD 64 million in over 158 major projects in the areas of education, health and economic empowerment which are directly impacting an estimated 4 million and several others indirectly. Source: Apexnewsgh.com/Ghana For publication please kindly contact us on 0256336062 or Email apexnewsgh@gmail.com
MTN Ghana’s Goodwill Message to the Black Stars

Ahead of the first match of Ghana’s senior national team, the Black Stars, at the ongoing FIFA World Cup in Qatar, MTN wishes to commend the Black Stars once again for making it to the 2022 FIFA World Cup. The Chief Executive Officer of MTN Ghana, Mr. Selorm Adadevoh said, “As the headline sponsor of the Black Stars, we are full of hope about the abilities of our gallant men. We have no doubt that you have put in a lot of effort and undertaken all the necessary preparation. It’s time to put all that practice into action. We will remain your biggest fan every step of the way”. “It’s your time, seize every moment and do what we know you to do best – winning. Get out there and show them how it’s done! Go Ghana! Go Black Stars!’’ he added.Mr. Adadevoh said, ‘’MTN Ghana wishes you the very best in this tournament. Indeed, the cheers are from all corners of the African continent. Having demonstrated our love and commitment to the game, MTN Ghana is proud to be associated with you as you take on the world to make us proud”. MTN Ghana is the headline sponsor of the Black Stars. The company recently signed a sponsorship deal to cover the Black Stars for the 2022 World Cup in Qatar and the next African Cup of Nations in 2024. As part of activities to drive excitement, MTN customers will receive regular updates from the camp of the Black Stars through its Ayoba Messaging app. As part of the company’s special loyalty package, selected customers will also win tickets to attend some of the matches. Source: Apexnewsgh.com/Ghana For publication please kindly contact us on 0256336062 or Email apexnewsgh@gmail.com
MTN Ghana launches Science Analytics training to bridge data analytics skills gap

MTN Ghana along with seven other MTN operations earlier today, launched the Data Science Analytics training program. The program forms part of the MTN Skills Academy’s work to promote digital skills for digital jobs, in turn supporting MTN Group’s strategic intent of providing digital solutions for Africa’s progress. To address Africa’s digital skills gap, MTN Group through some of its operating companies is partnering with SAS Training, Courses & Classes to train up to 200 young people in data analytics. Polaris Market Research puts the 2021 value of the global data science platform market at $95 billion and expects it to expand at a compound annual growth rate of more than 27% through to 2030, driven by the increasing data volumes being generated by organisations. “For Africa to realise its full potential, we need to address the lack of skills funding,” says MTN Group Senior Vice President for Markets Ebenezer Asante, adding that eight MTN operating companies had assigned learners to participate in the training that the Group is providing through its partnership with SAS. “Africa has the largest and fastest-growing youth population in the world. While this holds tremendous development promise, youth unemployment statistics remain a cause for major concern. It is only by investing in developing the right skills that we are going to overcome this challenge,” Asante adds. In Ghana, 10 participants who are due for National Service have been selected to benefit from this training program. Each of them has received working tools including monthly data and airtime for the training program. Five out of the 10 participants are MTN scholarship beneficiaries and the other half are national service personnel. To achieve gender balance, five of the participants are females. Essie Mokgonyana, SAS Country Manager & Sales Director for South Africa, says: “We are committed to supporting public and private organisations across Africa to adopt cloud platforms to tap into the full potential of their analytic capabilities and resources to accelerate innovation and higher operational efficiencies. The training initiative consists of a six-week programme, the first part of which is self-paced and the second contains live instructor-led courses. “During this programme, all participants will have full access to SAS® Skill Builder for Students, which includes a repository of resources to help participants learn SAS Data Science skills; from free online courses for certification purposes to exam preparation materials, and practical case studies where participants can learn more about how SAS software solutions are used in the industries they’re interested in and for their career advancement,” says Adesh Nathalal, Education Manager at SAS in South Africa. After the initial six-week programme, half the participants will undergo further training with MTN’s in-house data analytics academy. “This initiative is part of the work of the broader MTN Skills Academy to equip young people with the skills that are in high demand, in turn making them more employable,” says Asante, adding that MTN is committed to closing the skills gap and contributing to youth empowerment wherever we operate. Apexnewsgh.com/Ghana For publication please kindly contact us on 0256336062 or Email apexnewsgh@gmail.com
MTN to adjust data bundle prices upward

The leading telecommunication network in Ghana MTN has announced that they will be increasing their data bundle prices effective Monday, November 14, 2022. Meanwhile, the information came without any specification on the quantum of the expected upward adjustment. Subscribers of the famous Telecom who spoke to this platform by way of registering their displeasure said they received the message with massive shock because it is not yet known what the company is up to, especially at this difficult moment. Read the full message below: “Dear Valued Customer, kindly be informed that effective 14th November, 2022, data bundle prices will be revised upwards. Enjoy 50% bonus on bundle purchase (4G only) and remember that MTN Data bundles do not expire. Visit www.mtn.com.gh for more information. Thank you”. Source: Apexnewsgh.com/Ghana For publication please kindly contact us @0256336062 or Email: apexnewsgh@gmail.com
MTN injects $2m to support Ghana’s World Cup campaign

The leading mobile telecommunication network in Ghana, MTN has partnered with the Ghana Football Association (GFA) to support the Black Stars with $2 million as the Black Stars prepares for the 2022 FIFA World Cup in Doha, Qatar. The deal is expected to end in January 2024, as it caters for the Black Stars’ participation in the World Cup and the 2024 Africa Cup of Nations (AFCON) in Ivory Coast. Speaking at a short ceremony, Mr. Mustapha Ussif, the Minister of Youth and Sports (MoYS) expressed excitement about MTN’s continuous support to develop sports in the country. He said, “from the days of Areeba to MTN, the brand has on many occasions supported the Black Stars on its journey to becoming one of the best national teams in the world”. According to him, this was the right time the Black Stars needed support as they embark on a journey to represent Ghana at the Mundial. Mr. Ussif, who is also the Member of Parliament for Yagaba-Kubori said the $2 million support from the telecom giants would boost the confidence of the team to give off their best to achieve the target of winning the World Cup trophy for the first time in Ghana and Africa. “Ghana’s historic qualification and performances at the FIFA World Cup since 2006, have largely been enhanced by the support of corporate Ghana. I am confident that this latest show of faith by MTN will motivate the team to Qatar and beyond,” he said. He commended MTN Ghana for coming on board to support the GFA at a time Ghana is facing financial challenges. Mr. Selorm Adadevoh, the Chief Executive Officer of MTN Ghana believes football can be used as a tool to connect with their customers and bring people together. According to him, MTN was committed to sponsoring the senior national team of Ghana, having partnered with the GFA in the 2008 African Cup of Nations in Ghana, and being the headline sponsor of the MTN FA Cup. He disclosed that the sponsorship was engineered by the President of Ghana, Nana Addo Dankwa Akufo-Addo, and other senior members of MTN Ghana. Mr. Adadevoh encouraged Ghanaians to throw their support behind the national team to conquer the rest of the world. Mr. Kurt Edwin Simeon-Okraku, the President of the GFA said, “MTN is the company that seeks the welfare of our people and provides platforms that people will not normally have to develop their God-given talents and to have a decent livelihood.” According to the GFA President, the 26 players who would represent the country at the quadrennial tourney were ready to write their names in the books of Ghana’s football history and assured Ghanaians to expect the best from them. He thanked Mr. Ussif and MTN Ghana for their unflinching support to develop football in Ghana. The 2022 FIFA World Cup is set to kick off on November 20, 2022, with Ghana paired in Group H alongside Portugal, Uruguay, and South Korea. Source: GNA For publication please kindly contact us on 0256336062 or Email apexnewsgh@gmail.com
MTN Ghana grows service revenue by a quarter, despite hit from digital transfer levies

A levy on electronic money transfer services introduced in May hit the contribution to revenue from MTN Ghana’s mobile money business.Like Nigeria, MTN Ghana is in the process of re-registering its customers and unregistered SIM face being blocked from 1 November.Data added the largest contribution to revenue in the mobile operator’s nine months to end-September, growing almost 50%, and the company is in the process of expanding its network. MTN’s Mobile Money (MoMo) service in Ghana is taking a hit from the introduction of a levy on electronic transfers which came into effect in May, with revenue from person-to-person (P2P) transactions slipping by double digits in the mobile operator’s nine months to end September. Ghana’s government has imposed a 1.5% levy on the value of all electronic transfers, including banks, specialised deposit-taking institutions, payment service providers and electronic money issuers, as a means to earn revenue from digital services. The levy is in addition to other applicable charges.null The operator said revenue from P2P transactions declined by 13.3% year-on-year in the three quarters to end September, with the contribution of MoMo to service revenue falling to 19.1% from 22.8% previously. The firm also took a decision to reduce P2P transaction fees by 25% to cushion the effect on its customers. Despite the challenges, active MoMo users increased by 16.3% to 12.4 million, the firm said, and overall, MTN Ghana’s service revenue grew by 27.9% to 7.1 billion cedi (R9.2 billion). Data revenue saw the biggest year-on-year jump at 43.7% to 2.8 billion cedi, with data usage jumping by just over half, and the group growing its data subscribers just over a fifth. Voice revenue increased by 23.4% to 2.4 billion cedi. Mobile subscribers climbed 13% to 28.5 million, and like in Nigeria, MTN Ghana is facing an order by authorities to conduct SIM registration of all customers. It said it had successfully registered 15.2 million subscribers using the Ghana National ID at the end of September 2022, with approximately 5.6 million yet to complete their registration. On 17 October, the Ministry of Communication and Digitalisation announced that all services with the exception of USSD services for SIM cards that have not completed registration would be blocked from 1 November 2022. The firm said it was “working with the regulator on their formal directive”. “As a result, MTN will continue to deploy resources and work with the regulator to accelerate re-registration and ensure a speedy completion of the exercise,” it said. MTN Ghana said it spent 1.4 billion cedi (R1.8 billion) during the period to improve the quality of its service and expand its network, and it rolled out 339 2G; 339 3G; 1 081 4G sites; as well as modernised 805 others. This supported the increase in its 4G coverage to 99.3% of the population. —News24— For publication please kindly contact us on 0256336062 or Email apexnewsgh@gmail.com









