MTN Ghana is enhancing its strategies to ensure that the millions of unregistered subscribers are registered before the July 31, 2022, deadline.
The Company has started sending urgent messages to customers, who are not fully registered to do so before the deadline or risk having their SIM cards disconnected.
A statement issued in Accra by Nana Kofi Asare, the Acting Chief Corporate Services Officer, MTN, said the Company had also launched an internal campaign dubbed: “GRAB, CHECK AND ACT (GCA).”
The campaign is to encourage all staff, irrespective of their role to assist with the registration of customers.
It said with the campaign, all MTN Staff had been tasked to check the registration status of customers they interacted with so that unregistered customers could be assisted to do so.
The statement said in addition, MTN had deployed its field agents to communities with lowest registration numbers to get the customers registered.
Mr Shaibu Haruna, Chief Sales and Distribution Officer of MTN Ghana, said: “We are nearly at the finish line and so we have intensified our efforts to reach out to all our customers.”
He said they could not afford to lose customers due to non-registration and, therefore, encouraged all its customers to ensure their data/internet SIMs in their modems and other smart devices were fully registered.
“We have created many channels (including our online portal – email@example.com) to ensure our customers register with ease. We are encouraging them to use the available channels that are convenient for them to speed up the registration process,” he added.
The Ministry of Communications and Digitalization announced the mandatory registration of all SIM cards in Ghana in October, 2021.
The registration exercise which started in October 2021 is scheduled to end on July 31,2022.